Research Director

About Dr. Georg Wittmann:
Dr. Georg Wittmann is Research Director for ibi research at the University of Regensburg. He conducts research and provides advice on digital transformation with a focus on B2C and B2B e-commerce, as well as e-payment, e-finance, online and social media marketing. The business studies graduate worked in business development/marketing at Consors Discount-Broker during his studies and then went on to become a research associate for the Chair for Information Systems at the University of Regensburg. He has been working for ibi research at the University of Regensburg since 2005. He is a project manager at Mittelstand 4.0-Agentur Handel, a trade agency for SMEs which receives funding from the Federal Ministry of Economics and Technology (Bundesministerium für Wirtschaft und Technologie – BMWi), as well as a co-author of the e-commerce guidelines (www.ecommerce-leitfaden.de), and author of a number of specialist articles and studies.